Why Huggies?

There's nothing like a hug

Pregnant mom looking at her ultrasound picture

The first time you hug your baby, the rest of the world will slowly melt away and your life will be forever changed. At Huggies®, we understand there is nothing more powerful than that moment and every moment that follows. That's why we designed our diapers to feel the same way. But throughout your journey through parenthood, we want to offer you more than just diapers and wipes. So from their first smile to their first step, we're here to help so you’re prepared for every moment of your little one’s life.

Huggies No Baby Unhugged Logo

Help us give babies all the hugs they need

We created the No Baby Unhugged program because we believe all babies should get the hugs they need, even when moms and dads can't be there.

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Why Should You Choose Huggies Diapers?

A diaper is on your baby all day long, every day and night, more than any other garment. So nothing is more important than how it feels against your baby's skin. Huggies diapers are designed to give your little one a comfy fit over time no matter what stage your baby is in. So from newborn all the way through potty training, we have something for your baby every step of the way - like a hug they can take with them.

See All Huggies Diapers

Newborn baby in mom's lap​

Why Should You Choose Huggies Wipes?

Huggies Wipes help keep your baby’s skin feeling soft, gentle and as perfect as the day they were born. Our simple formula is designed to safely clean with cushiony softness. They’re hypoallergenic and dermatologically tested so you can use them anywhere your baby makes a mess.


Why Huggies® Wipes

Innovations Only Huggies Has

From our GentleAbsorb* liners to our Leak Lock® protection, to our Double Grip Strips and more, Huggies is constantly innovating to bring the most comfort and protection to your baby.

Huggies Features

Mom's hands showing diaper tabs

Diaper Donations

Learn more about the diaper donation program Huggies created to help provide diapers to babies in need and see how you can help.

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Baby lying on floor

Parent Testimonials

Hear why parents like you think Huggies diapers and wipes work the best for their babies.

Read Reviews

Mom typing on tablet while holding baby

Huggies & Disney

Huggies teamed up with Disney to bring you special offers, sweepstakes, merchandise and more!

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Toddler playing with Mickey Mouse on the floor

Huggies has created a one-of-a-kind belt that does something pretty amazing. It’s a wrap-around belly band that allows the person wearing it to feel a baby move and kick in utero, right alongside a pregnant mom. Watch the video of Sharde’s story to see the Hug Belt in action.

Learn How it works

Recommendations For You

Huggies Little Snugglers Diapers Coupon

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any one (1) package of Huggies® Little Snugglers Diapers

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Huggies has tips and advice for how to make nurturing connection while diapering.


11 Moms Share Their Funniest Diaper Changing Stories

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Huggies Little Snugglers Diapers
Fastest Growing Brand In Hospitals*

Little Snugglers

SIZES: Preemie-6

  • Designed to help keep baby’s skin clean and healthy
  • GentleAbsorb® Liner (P-2) draws the mess away from baby’s delicate skin
  • Wetness indicator changes color when it’s time to change
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